top of page

On-the-Go Delight: McDonald's and Waze Ads Collaborate for a Joyful Drive-Thru ExperienceI

Updated: Aug 10, 2023


Indulging in the joy of a spontaneous McDonald's drive-thru visit can elevate any trip, and now, McDonald's has teamed up with Waze Ads to remind drivers of this delightful experience.


In a creative outdoor campaign, McDonald's introduces an innovative approach to engage drivers. When drivers approach a McDonald's billboard, they are met with limited-time offers that pop up on their Waze interface. Not only that, but turn-by-turn directions to the nearest McDonald's store are also provided, ensuring a seamless journey to a satisfying meal.


The result? Drivers are lovin' it. They experienced the joy of discovering exclusive offers and convenient navigation to their favorite golden arches.


McDonald's and Waze Ads have successfully merged technology and outdoor advertising to create a memorable and interactive drive-thru experience. It's a testament to their commitment to enhancing customer satisfaction and bringing added delight to the journey.


To learn more about this campaign, check out our original linkedin post:


3 views0 comments

Looking to find your right audience?
Talk to our retail media specialist now!

bottom of page